Details of the assignment brief

Working in groups of four, you are to prepare and deliver a B2B sales presentation on an existing product of your choice, to a prospective business customer.

Your product must be approved by me prior to commencing work on this assignment.

(THIS IS A GROUP ASSIGNMENT, I ONLY HAVE 3 QUESTIONS TO ANSWER)

You should prepare a written report on your preparation for the sales presentation and in that report the following should be included :-

Question 1
•    describe any two negotiating tactics that I might use and explain how you will deal with them

Question 2
•    describe the closing technique you will use or the type of action agreement that you want to accomplish

Question 3
•    describe how you will follow-up with the customer after the sale in order to build the relationship

The product we are using is Apple airpods Pro (price 279 euros
and our competitor is Samsung galaxy earbuds (price 159 euros).

Reference on Harvard style!

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