“Kellogg’s” is trying to enter North Korea’s Market.
*Your task is to do a research on North Korea’s market and understand the consumer behavior of North Korean people to come up with two recommendations for Kellogg’s company to enter the market.
* You have to propose two plausible strategic that will help the company enter the market and you have to support your proposal with the reasons why these two strategies will work in North Korea.
o Strategy alternative 1 (describe the strategy and explain why it is feasible)
o Strategy alternative 2 (describe the strategy and explain why it is feasible)
*Note that the recommended strategies can address different issues and need not be substituted for each other.