After reading the materials for Week 5, you will learn about “Decision making”. Listed below are topics I would like for each of you to discuss throughout the week. Refer to the weekly materials, your textbook, and/or the SPC library when researching the topics for this Discussion Forum. Put your writing into your own words, do not copy directly from the source. When you incorporate scholarly/peer reviewed sources be sure to cite them properly. Please include each question in your response. This week we have three questions:
Describe the process of decision making and innovation?
How do companies keep the balance of managing risk while continuously innovating?
What is the role of external contacts for innovation?